✦ Commerce Intelligence · Always On

Know if your business actually made money
— or just made sales

Track your sales, expenses, and profit across every sales sales channel — and know exactly what to fix every week.

Not just numbers — we tell you exactly what to do next.

▲ sales channel BREAKDOWN

Instagram₦182,000
WhatsApp₦94,000
POS / Store₦58,000

WORKS WITH THE TOOLS YOU ALREADY USE

Instagram
W
WhatsApp
D
POS
S
Shopify
Website / CSV
Expense Log

73%

of African SME owners can't explain why their profit changed last month.

You're making sales.
But are you making profit?

Most business owners can't clearly answer:

  • Which sales channel actually makes money?
  • Why did profit drop even when sales increased?
  • Where did the money go?
THE REALITY

Revenue

Tracked

Expenses

Scattered

Profit

Unclear

So decisions become guesswork.

⚠️ COMMON BLIND SPOTS

The things you can't see are costing you money.

Instagram looks like your best sales channel — until ad spend is included.

POS sales are recorded, but not connected to expenses.

WhatsApp sales exist, but aren't measurable.

Profit changes, but no one knows why.

Harjota shows you three things every week:

How it works

STEP 01
01

Enter your sales & expenses (60 seconds)

  • Log sales by sales channel. Add costs. Done.
QUICK INPUT
Sales+₦ _____
Stock cost–₦ _____
Ad spend–₦ _____
STEP 02
02

See what’s actually making you money

  • We show your real margins across sales channels.
EARLY INSIGHT

"Instagram revenue is 3x your POS — but after ad spend its margin is 14%, not 62%."

STEP 03
03

Get clear actions every week

  • Know exactly what to fix, reduce, or double down on.
YOUR PRODUCT ⚡

The report that makes you say "I finally understand my business."

⚡ THE PRODUCT

A business that explains itself.

Harjota CIS reads your numbers and delivers:

INSIGHT

Explains what's happening

"Instagram drove 68% of revenue this week."

RECOMMENDATION

Tells you what to do

"Reduce logistics cost — it’s eating your margin"

PERSPECTIVE

Shows the bigger picture

"Your profit margin has improved in 3 months in a row. Here's why."

DELIVERED ACROSS EVERY TIMEFRAME

Daily. Weekly. Monthly. Yearly.

REAL-TIME

Daily Pulse

Live signals and anomaly alerts the moment your numbers move.

EVERY MONDAY
CORE

Weekly Deep-Dive

The full picture: revenue, costs, profit, drivers, actions for the week.

EACH MONTH

Monthly Review

Margin trends, sales channel health, expense patterns — with context.

EACH YEAR

Yearly Perspective

Strategic view — where the business is heading and what to prioritize.

FOR EXAMPLE

Here's what a Weekly Deep-Dive looks like →

HARJOTA CIS · WEEKLY DEEP-DIVE
Chic Lagos Fashion · Week 12
SAMPLE
P&L SNAPSHOT

REVENUE

₦701,500

▲ +34.6%

EXPENSES

₦483,100

▲ +28%

NET PROFIT

₦218,400

▲ 25.8% margin

🏆

Top sales channel — Instagram

Drove 68% of revenue · margin 31%

₦477k

⚠️

Logistics eating margin

Courier fees up ₦31k this week

▲ +22%

📉

POS declining · 3rd week

Lekki store footfall dropping

↓ -18%

👗

Top product — Ankara Set

47 units · 42% margin

₦188k

⚡ WHAT TO DO THIS WEEK
  • Negotiate courier rate or switch provider — logistics ate ₦31k of your margin.
  • Post 5x on Instagram — it's your profit engine (31% margin).
  • Investigate Lekki footfall drop. Pricing? Competitor? Ask your staff today.
  • Restock Ankara Set before weekend — demand is high, margin is strong.

"Your profit grew — but logistics is quietly catching up.
Fix it this week before it becomes the headline next week."
— Harjota Weekly Intelligence

Why Harjota is different

WE ARE NOT
  • POS software
  • Accounting tools like QuickBooks
  • Generic dashboards
WHAT WE ARE

Harjota shows you if you’re actually making money — and what to fix every week.

OTHERS

Show data

HARJOTA

Explains & recommends

FITS INTO YOUR WORKFLOW

Keep using your POS, WhatsApp, Instagram, Excel.

Harjota sits above them and answers one question:

"Are you actually making money?"

60s

daily input

7

days to first insight

4+

sales channels unified

1

weekly decision report

BUILT FOR

African SME owners who sell across sales channels

Built for businesses that sell across sales channels.

  • Sell across multiple sales channels
  • Struggle with tracking profit
  • Rely on WhatsApp, Instagram, POS
  • Want clarity, not complexity
IDEAL FOR
Fashion brands Retail stores Skincare businesses Small chains FMCG sellers
✦ EARLY ACCESS

Give Clarity to your business.

Know if your business actually made money — and what to fix next.

No card. No complexity. Just clarity.

60-second daily entry
No technical skills needed
From ₦3,000/mo after trial